Kellogg’s laser etching their logo on Corn Flakes seems real (or a real good viral buzz hoax).

Posted Posted in Marketing, News, Products

This morning @eatpictures and @guardianfood tipped Brown Egg off that Kellogg’s is planning on using a laser etching service to toast their logo in Corn Flakes. The source came from Kellogg’s UK Twitter account (@KelloggsUK). Their TwitPic is shown below. I really think this is true. I’ve read before that Cereal companies are hyper competitive and […]

The Genius Behind Scanwiches – Gizmodo Article

Posted Posted in News, Uncategorized

Yesterday I discovered Scanwiches on the 37signals blog. So the question is, is this Food Marketing? The answer is yes, at it’s simplest. The reason why I was drawn to it is that it, to me, looked like a blueprint for greatness. The simpleness of the website / blog concept enhances it’s attractiveness… buy sandwich, […]

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