via @williamcooks –
Serious Eats has a great article about West Coast Bakeries putting their pastries in Pink Boxes instead of White Boxes. This pink box has become a visual trigger for delicious pastries, especially on the west coast.
Does your packaging convey a trigger (i.e. brown = recycled or black =high-end)? Let Brown Egg Marketing help you design your packaging to convey a trigger with your customers.
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